|Stromstraße 11-17, D-10555 Berlin
|HGHI Schultheiss Quartier GmbH & Co. KG
|Expert Report Procedure 2015, 1st Prize
Rooted in the strong identity of the former Schultheiss Brewery on the Stromstraße site, the facade design in the new building aims to establish a dialogue with the architectural idiom of the existing architecture. At the same time a genuinely contemporary articulation of a metropolitan commercial building is combined with the rich detailing and elegance of traditional Berlin brick architecture. To that end, yellow Brandenburg brick, with its striking materiality and design possibilities, is deployed to create a motif that picks up on the historical facades’ proportions and structuring; “building as a continuation of the existing architecture” is the key idea here. Vertical cascading is introduced for the facade piers, making them look like cluster piers. This subtle vertical structuring is further emphasised by the rich interplay of light and shadow across the relief-like surface. Vitality is also injected into the surfaces by the waterstruck bricks with their rich array of tonal shades.